Behold, I give you the Keg Wrap:
Case student to brew up solution to keep beer kegs cool
Adam Hunnell receives $20,000 grant to develop Keg Wrap prototype
This is outstanding. I am nearly at a loss for words, but not quite. If he actually succeeds in bringing the Keg Wrap to market, I predict keg sales will rise 20% while the price will drop 10%. Think about it: what do you usually get with a keg?
- a tap
- plastic cups
- a trash can
- bags of ice
Assuming it is designed to minimize condensation, the Keg Wrap eliminates numbers 3 and 4! The added convenience will boost sales, and not having to deal with trash cans or ice will reduce costs.
Cyrus Taylor, Armington professor of physics and director of the Physics Entrepreneurship Program, said “If this turns into the kind of market Adam has identified, it will be enormously exciting.
“We often think of inventions as having world-changing potential. But if you can use this kind of technology for a consumer product that makes people’s lives better, that’s fantastic,” Taylor said.
Let me tell you, this would make my life better:
Me: Only two things scare me, and one is nuclear war.
You: What’s the other?
Me: Excuse me?
You: What’s the other thing that scares you?
Me: Warm beer.
You: What?
Me: Warm beer. It’s flat you know. Smells like urine. No head.
The best part about the whole article:
A native of Washington, Pa., Hunnell conceived of the idea with some friends one evening while a sophomore at West Virginia Wesleyan College.
Aren’t most sophomores too young to drink?